Magazines & Audiences

Part 1

 

• Production
• Audience
• Genre
• Editior
•  Model
•  Flat Plan
• Tag Line
• Mast Head
• Banner
• Barcode
• Plug
• Puff
• Features
• Cover Line
• Consumption
• Masthead
• Sub headline
• Date
• Price
• Barcode
• Top line
• Website
• Left third
• Middle third
• Right third
• Issue number
• Bottom third
• Top third
• Cover lines
• Typography

Part 2

This magazine cover is taken from ‘Cosmo Girl UK’, it is the younger equivalent of the female magazine Cosmopolitan which is for an adult audience; Cosmo Girl is a fashion, celebrity gossip and advice magazine. The colour scheme is pink in order to attract the female audience making the target sex of the magazine clear, the cover also uses bright florescent colours to draw attention to it making it impossible to miss on a shelf.

 

The target audience range for this magazine is for female teenagers aged 15-18, which is clearly shown by the topics the magazine features such as, ‘Bad boys exposed’, ‘Push his buttons’ and ‘Get fit under your duvet’. These topics may be slightly too racy for a lower target audience as it features sexual innuendos, which are not appropriate for a younger target audience. It also features the article ‘476 ways to be irresistible’ and then written on top is ‘Chic but cheap!’ Which is taking into consideration that their target audience may not be employed and will most probably be in full time education, so will not be earning their own money, so fashion on a budget will be relevant.

 

The magazine sticks to key features of basic magazine design such as using composition, the background is a clear bold colour in order of not distracting the audience’s attention making the chosen model stand out, it also uses a rule of thirds.         

 

Furthermore, the magazine features a celebrity endorsement from Ashley Olsen as the teenage audience may idolise her and be inclined to buy the magazine just because she’s the main cover image. Ashley Olsen is using a direct address towards the audience making it feel personal, as it looks as if she is looking directly at you. She also is wearing clothes relevant for the current time, innocent and pouty which represents the feel of the magazine.

Also, in the top right hand corner of the magazine is an image of Justin Timberlake, a famous music artist and producer, is featured with his top off, printed underneath is ‘boys in the buff’.  This is also to attract the audience as they may currently be in a stage of their lives where they are interested in topics like, boys and dating.

 

The magazine also includes the plug ‘Birthday, Give away, Bonanza! This may also attract the audience as they will believe they have a chance to win something free. The magazine also creates a set of dominant ideologies about females of this age range, it gives the impression that all teenage girls are interested in fashion, sex, boys and drugs. Which in the current time period we live in it is not necessarily the case, the magazine fails to mention relevant topics such as homosexuality etc. Which is where the magazine becomes less successful moreover, creating these ideologies may make teenage girls feel as if they should be interested in these topics and if they are not they are an outsider, when in fact they may not be ready or interested.